I work as an artistic deputy, lecturer and postdoctoral researcher at ECAL/University of Art and Design Lausanne (HES-SO). I serve as lecturer at Kingston School of Art, London and regularly write articles and commissions for festivals, public institutions and private clients such as type foundries and design studios. Lastly, I co-ordinate the activities of the Swiss Design Network.

I previously served as a lecturer and visiting lecturer at various institutions in Switzerland and in the United Kingdom and worked as a graphic designer, both independently and as a freelancer.

My research focuses on Swiss graphic design history. Recent projects as principal investigator include The Picture-Writer: Warja Lavater, Graphic Designer and Illustrator (2025–2026) and The Eskimo in the Mojave Desert: Herbert Matter, a Designer Across Scenes and Genres (2024–2025).

I am currently a researcher at ECAL on the SNSF-funded research project The Cultural Turn in Swiss Graphic Design from the 1980s to 2020 (2023–2027). The project examines the phenomenon of “cultural graphic design” – commissions for the cultural sector promising creative freedom and a definition of the profession as a lifestyle – in three stages: the emergence of new values (1980–1992), the development of a discourse (1993–2002) and its institutionalisation in federal policy (2003–2020). 

After studying visual communication and graphic design at ECAL and the Royal College of Art, I earned a PhD in art history from the University of Bern. My thesis analysed the impact of cultural promotion on the field of Swiss graphic design by focusing on the Swiss Design Awards 2002 relaunch. Titled The Prize of Success, it is now available as a monograph in both a print and open access.

During my PhD I worked as a research assistant on the research project Swiss Graphic Design and Typography Revisited (SGDTR) at the HKB. The SNSF-funded project culminated in the four-volume open-access publication Swiss Graphic Design Histories. I co-edited one of its volumes and contributed several chapters to the publication, which offers new perspectives on the history of the discipline. 

Apart from academic writing (listed on ORCID and Google Scholar), I also regularly write for clients ranging from design festivals, magazines, public institutions and type design foundries. Amongst others, this includes Maximage/Maxitype, AllCaps, the Swiss Design Awards, RadDar, Progetto Grafico, Revue Diorama, Poster Tribune, Weltformat magazine and IdPure. 

Between 2019 and 2024, I co-organised Behind the Books, an exhibition of the Most Beautiful Swiss Books in London and an accompanying series of talks, with Mathias Clottu. 

I co-curated and moderated the Weltformat Graphic Design Festival symposium with Miriam Koban in 2019–2020, with Isabel Seiffert in 2021 and with Miriam Koban and Eva Schuler in 2022.

I work as a lecturer at ECAL. There, I have been teaching Critical History of Graphic Design to first year graphic design BA students since 2012 and design research to second year students since 2016. Finally, I teach graphic design history to foundation and first year BA students since 2021.

I am a lecturer on the Graphic Design BA at Kingston School of Art, where I teach a strand dedicated to publishing.

I have previously taught, given workshops, talks or guest critiques at the following institutions:

Bern University of the Arts (HKB), MA Design
Bristol University, BA Graphic Design
ECAL, BA Graphic Design
EPFL+ECAL Lab
Falmouth University, MA Graphic Design
HEAD Geneva, MA Fashion & Accessories Design
Kingston University, BA Graphic Design
Parallel School Lausanne
Royal College of Art, MA Visual Communication
SUPSI (Lugano), BA Graphic Design
University of the Arts London / Camberwell School of Art, MA Graphic Design Communication
Usine Kügler (Geneva)
Zurich University of the Arts (ZHdK), MA Visual Communication

I previously worked part-time for Atelier Dyakova as a designer and studio manager. Before that, worked as a freelancer for various clients including the Architectural Association, Cameron Mackintosh, COS, Idea is Everything, John Morgan studio, Jonathan Hares, Hauser & Wirth, and Studio Veronica Ditting. 

My studio clients included artists such as Amy Croft, the Demystification Committee, The Walking Reading Group and institutions such as ECAL, MACBA, Musées Cantonaux du Valais, RCA and the Whitstable Biennale.